For months, the Marseille fashion brand Kaporal , harvested in total nearly 5000 old jeans. Reported directly in shops for vouchers of 20 €, they were then washed and disassembled to be reassembled and creatively stitched into everyday objects: cushions , bags , pots and pans ... From 31 May 2016, all these objects will be sold (from 15 to 40 €) in stores of the brand in limited edition.

To implement this eco-responsible operation , Kaporal has surrounded itself with two major players in the Mediterranean region in vocational rehabilitation, the Second Chance School in Marseille and the 13A'tipik association. All the profits from sales will be donated to help young people out of the school system and the unemployed.